The $100 Startup By Chris Guillebeau (Book Review & Summary)

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Grab your copy of The $100 Startup

Main Theme:

  • Reinvent the way you make a living, do what you love, and create a new future
  • Chris shows challenges of small business entrepreneurs, and created a framework for finding success in today’s economy
  • Chris interviewed and surveyed hundreds of startups

Key Takeaway #1 – The Game Has Changed

  • Technology makes it easy to launch a location independent business
  • Transferable skills
  • Focus on your passions, but also what other people care about
  • Passion or skill + usefulness = success

Takeaway #2 – Product Creation

  • New Demographics:
  • Stop thinking: age, sex, location
  • Start thinking: passions, beliefs, values, interests
  • Decision making framework: Impact, Effort, Profitability, Vision

Takeaway #3 – Launch Success

  • Bootstrap & fast-track – start quickly, fail fast
  • Invest in winners – test and commit more resources AFTER you see success
  • Launching – 39 step launch checklist (big picture, assets, money, launch process)

Final Thoughts

  • Many ways to make money online – think about your skills and passion/usefulness match
  • Bootstrap, test, fail fast, or scale organically
  • Map out your product launch ahead of time to give highest probability of success

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About The Author

Chris Dunn is the founder of Skill Incubator. He is an active investor and entrepreneur with the mission of helping people learn Skills to thrive in today's economy. Chris spends his time testing and building multiple streams of income and investing the profits. Read more here.